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Marketing meets L&D: Ashley Hinchcliffe on how marketing can drive learner engagement
By adopting a marketing mindset, L&D teams can transform learner engagement by treating learning as an ongoing experience—leveraging audience insights, branding, personalization, and multi-touchpoint campaigns to capture attention, sustain participation, and drive measurable impact.
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The key to learning engagement: Kyle Norman’s take on motivation and messaging
Engagement in learning requires personalization, strategic messaging, storytelling, and manager buy-in, with organizations needing to evolve their approach to maintain learner motivation and demonstrate measurable impact.
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3 challenges L&D departments are facing and how to solve them
Working in an HR or L&D department there are a lot of challenges that professionals face...
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How to measure the business impact of L&D
Measuring, analyzing and understanding learning impact is crucial for your L&D strategy. However, convincing stakeholders of...
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Innovation within L&D
Learning and development isn’t what it used to be – and that’s a good thing In...
The Difference Between Leadership and Management: Roles, Responsibilities, and How to Cycle Between the Two
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